Based in Indianapolis · Serving Clients Nationwide

A Digital Growth Studio Helping Service Businesses Attract More Customers Online

We combine enterprise strategy, premium web design, AI automation, local SEO, and conversion-focused experiences to help service businesses build trust, generate qualified leads, and grow with confidence.

1–3 wks
Typical turnaround
Clear
Structured revision process
6
Industries we design for
100%Revision Guarantee
FixedUpfront Pricing
You OwnYour Domain & Files
DirectAccess to Your Designers
Who We Help

We Help Businesses Like Yours Grow

Specialized website and digital growth solutions for service businesses that want to build trust, attract more customers, and stand out in competitive local markets.

01

Med Spas & Aesthetic Clinics

Treatment education, provider trust, consultation booking, memberships, and local visibility.

02

Medical Practices

Clear patient journeys, provider information, services, intake, and appointment calls to action.

03

Dentists & Orthodontists

Trust-first websites with treatment pages, insurance information, and consultation scheduling.

04

Realtors & Attorneys

Authority-building websites with clear expertise, lead capture, and focused service pages.

05

HVAC, Roofing, Electrical & Plumbing

Service-area pages, urgent-service calls to action, quote requests, and local SEO foundations.

06

Insurance Agencies

Coverage clarity, advisor credibility, quote requests, and policy-review pathways.

07

Restaurants & Cafés

Menus, reservations, online ordering, catering, events, and location information.

08

Salons, Spas & Fitness Studios

Booking-ready websites with memberships, packages, services, and strong visual branding.

09

Daycares & Local Service Businesses

Simple, reassuring websites built around trust, inquiries, tours, estimates, and customer action.

What's included

Everything Your Business Needs to Grow Online

Every offering here is built around a business outcome, not just a technical feature.

Digital Growth Website

A new site built to convert

Not just something that looks good, a site structured to turn visitors into calls and quote requests.

Growth-Focused Website Redesign

Fix a site that's holding you back

If your current site is outdated or slow, we rebuild it around real conversion, keeping what already works.

Local SEO & Google Business Profile

Show up when nearby customers search

Optimized listings and on-page SEO so you're findable, not just online, but actually ranking.

E-commerce & Online Ordering

Sell or take orders directly on your site

Built-in ordering, booking, or product sales, no separate third-party platform required.

Landing Pages

Focused pages for a specific offer

A single-purpose page built for one campaign, one offer, one clear action.

Growth & Care Plans

Ongoing updates, security & SEO

Monthly plans covering hosting, backups, content updates, and continued SEO, so growth doesn't stop at launch.

Strategy & Discovery

Start with the business, audience, and growth goals

Clarify positioning, customer needs, competitors, offers, and the actions the website should encourage.

AI Chatbots

Answer questions and capture leads around the clock

AI-assisted website conversations for FAQs, services, booking guidance, and lead routing.

Conversion Optimization

Improve how visitors move from interest to action

Refine messaging, page flow, forms, calls to action, and customer journeys using data and observation.

Analytics & Reporting

Understand what your website is doing

Track traffic, leads, customer actions, search visibility, and recommended next steps.

Selected work

What we build, in practice.

Sample website designs demonstrating our design quality and approach across multiple industries.

summitairhvac.com
Concept
Trades & Contractors
Summit Air HVAC
Get a Free Quote

Storefront Package

Service-area pages and a quote-request flow built for how people search for HVAC help.

Challenge

Make emergency HVAC services easy to understand and request from mobile devices.

Strategy

Lead with same-day service, service-area clarity, and a focused quote path.

Experience

Fast navigation, reassuring credibility cues, and clear repair, installation, and maintenance options.

thegoldenfork.menu
Concept
Restaurant
The Golden Fork
Order Online

Storefront Package

Mobile-first menu with online ordering built directly into the homepage.

Challenge

Balance brand atmosphere with quick access to reservations, menus, and online ordering.

Strategy

Use a hospitality-first visual hierarchy with immediate dining and ordering actions.

Experience

Mobile-friendly menu exploration, catering visibility, and simple reservation flow.

harlowinsurancegroup.com
Concept
Professional Services
Harlow Insurance Group
Request a Quote

Full Presence Package

Trust-first layout with credentials up front and a lead form wired straight to their inbox.

Challenge

Build trust quickly while simplifying complex personal and business insurance choices.

Strategy

Lead with independent guidance, service clarity, and low-friction policy review requests.

Experience

Trust-first messaging, clear coverage categories, and direct access to an advisor.

lumieremedspa.com
Concept
Med Spa & Aesthetics
Lumière Med Spa
Book a Consultation

Growth Website

Luxury positioning, treatment education, provider credibility, and a streamlined consultation-booking journey.

Challenge

Help prospective clients compare treatments, trust the providers, and feel confident booking a consultation.

Strategy

Combine premium visuals with treatment education, safety information, provider credentials, and clear consultation calls to action.

Experience

Mobile-first treatment navigation, before-and-after storytelling, financing visibility, FAQs, and simple online booking.

The Aura Growth Framework™

A strategy-first system built around business growth.

We do more than design pages. We create a clear path from business goals to customer action, launch, and ongoing optimization.

01Discover

Goals, audience, offers, competitors, and current gaps.

02Position

Clarify the message, promise, and reason customers should choose you.

03Design

Create a distinctive visual system and intuitive customer journey.

04Build

Develop a fast, responsive, accessible, conversion-ready site.

05Launch

Complete quality checks, analytics setup, SEO basics, and go-live.

06Optimize

Review behavior, speed, search visibility, and conversion opportunities.

07Grow

Use content, local SEO, reporting, and continuous improvement.

Packages

Straightforward pricing to start.

Priced fairly for the small-business market, wherever you're based.

Digital Growth Website
Solo owners, contractors, new businesses
$1,000
5–7 day turnaround
  • 1–4 page custom-designed site
  • Mobile-responsive build
  • Contact / quote-request form
  • Google Business Profile setup
  • 1 round of revisions
Growth Platform
Multi-location or e-commerce businesses
$4,500+
4–6 week turnaround
  • Unlimited pages, custom structure
  • Online ordering / e-commerce build
  • Multi-location support
  • Full brand + copy pass
  • 90-day post-launch support
The Aura Difference

Enterprise strategy. Boutique service. Modern web design.

Our advantage is not simply how a website looks. It is how clearly the strategy, customer journey, execution, and ongoing growth plan work together.

Typical Web AgencyAura Web Studio
Template-driven executionCustom, strategy-first design
Hidden or unpredictable pricingTransparent packages and defined scope
Generic discovery processEnterprise-level planning adapted for small business
Work passed between account managersDirect access to the founders from discovery through launch
Launch is the finish lineLaunch, measurement, optimization, and growth
Limited visibility into performanceAura Growth Dashboard™ and actionable recommendations
How it works

From first call to launch day.

1

Discovery

Goals, audience, offers, and priorities.

2

Research

Competitors, market, and customer expectations.

3

Wireframes

Page structure and conversion journey.

4

Design

Visual system, content hierarchy, and responsive layouts.

5

Development

Fast, accessible, mobile-first build.

6

SEO

Metadata, structure, local signals, and analytics.

7

Launch

Testing, training, domain setup, and go-live.

8

30-Day Support

Monitoring, refinements, and next-step recommendations.

Meet the team behind Aura

Design with purpose. Built by people who care.

Aura Web Studio is a digital growth studio that helps service businesses earn trust, attract more customers, and grow through strategic web design, AI automation, local SEO, and ongoing digital optimization.

Sruthi

Co-Founder · Strategy & Client Success

With more than 15 years of experience leading enterprise technology programs and digital transformation initiatives for Fortune 500 organizations, Sruthi brings strategy, structure, and business insight to every project. She works closely with clients to understand their goals and ensure every website is designed to support growth, build credibility, and generate new business opportunities.

Geethikaa

Co-Founder · Creative Director

Geethikaa believes great design is about more than aesthetics. It is about creating an experience that feels intuitive, memorable, and true to each brand. From visual identity to user experience, she focuses on designing modern websites that connect with customers and inspire confidence.

Why we started Aura

Small businesses deserve thoughtful strategy and exceptional design.

We started Aura Web Studio because we believe every small business deserves a website that looks as professional as the service it provides. Too many businesses are held back by outdated websites, unclear messaging, or expensive agency processes that feel impersonal.

By combining enterprise-level project management with modern web design, we create websites that are beautiful, functional, and built to generate real business results. Every client works directly with us from the first conversation through launch.

You are not working with a large agency or an outsourced team. You are partnering directly with a mother-daughter team that genuinely cares about your success.
FAQ

Frequently Asked Questions

How long does a website take?

Most projects launch in 1–3 weeks depending on scope.

Do I own my website?

Yes. You own your domain, content, and files.

Can you redesign my current website?

Absolutely. We can modernize existing websites while preserving valuable content.

Do you provide hosting and maintenance?

Yes. Optional monthly care plans include hosting, backups, updates, and SEO.

Do you help with SEO?

Yes. Every site includes foundational SEO, with advanced local SEO available.

What if I don't like the first design?

Every package includes revision rounds to refine the design together.

Why Businesses Choose Aura

More than a website. A long-term growth partner.

Every Aura engagement combines strategic thinking, thoughtful design, modern technology, and ongoing support.

Enterprise Strategy

Structured planning adapted for small businesses and local service companies.

Founder-Led Collaboration

Direct access to the people shaping the strategy, design, and customer experience.

Modern Custom Design

Distinctive, responsive experiences built around your brand and audience.

Mobile-First Experience

Clear navigation, readable content, and strong calls to action on every screen size.

Local SEO Foundation

Technical structure and local signals designed to support discoverability.

AI Automation Opportunities

Chatbots, lead routing, FAQs, and workflow ideas that reduce friction.

Ongoing Optimization

Care plans, reporting, content updates, and continuous improvement after launch.

Transparent Communication

Clear scope, pricing, milestones, and expectations throughout the engagement.

Long-Term Partnership

A growth-minded relationship designed to support your business over time.

Aura Growth & Care Plans

Keep your website secure, current, fast, and ready to support business growth.

Care plans are designed for business owners who want one trusted partner to manage hosting, updates, monitoring, reporting, and ongoing improvements after launch.

Essential Care
For small business websites that need dependable ongoing support
$199/mo
Month-to-month after launch
  • Managed hosting on Netlify or a comparable platform
  • SSL certificate and domain monitoring
  • Cloud backups and rollback support
  • Uptime, form, and broken-link monitoring
  • Monthly speed and mobile usability review
  • Google Analytics and Search Console monitoring
  • Up to 30 minutes of website content updates
  • Priority email support
Growth Partner
For businesses that want an ongoing digital growth partner
$899+
Custom monthly engagement
  • Everything in Growth Care
  • Local SEO campaign management
  • New landing pages and content strategy
  • Conversion optimization and testing
  • Quarterly competitor review
  • Advanced analytics and Aura Growth Dashboard™
  • Monthly recommendations and execution roadmap
  • Priority scheduling for campaigns and updates
For Med Spas

Med Spa Growth Plan — starting at $499/month. Includes seasonal promotion updates, treatment landing pages, provider-page updates, before-and-after gallery support, membership and financing updates, Google Business Profile support, monthly SEO review, chatbot updates, and performance reporting.

How We Launch & Manage Websites

A modern, reliable technology stack without unnecessary complexity.

We choose tools based on the website’s needs, performance goals, integrations, and how much ongoing management the client wants.

Design

Figma

Used for strategy, wireframes, page design, responsive layouts, and client review before development begins.

Development

HTML, CSS, JavaScript, Astro or Next.js

Selected based on site size, editing needs, performance requirements, and future integrations.

Hosting

Netlify or Cloudflare Pages

Excellent for fast, secure brochure and lead-generation websites with SSL, CDN delivery, automated deployments, and rollback support.

Content Management

WordPress or Headless CMS

Recommended when clients need frequent self-service updates, larger content libraries, or more complex publishing workflows.

Analytics

Google Analytics, Search Console & Microsoft Clarity

Used to understand traffic, search visibility, page behavior, and opportunities to improve customer journeys.

Forms & CRM

Netlify Forms, Formspree, Tally, HubSpot or Calendly

Chosen based on the business’s lead routing, booking, consultation, intake, and follow-up needs.

Launch Workflow

From approved design to a monitored, production-ready website.

1

Approve

Final design, content, and launch scope are confirmed.

2

Build

The website is developed and tested across screen sizes.

3

Repository

Code is stored in a private GitHub repository.

4

Deploy

Netlify or the selected host publishes the production build.

5

Connect

Domain, SSL, forms, booking, and required integrations are connected.

6

Measure

Analytics, Search Console, sitemap, and conversion tracking are configured.

7

Launch

Final quality checks are completed before go-live.

8

Support

Post-launch monitoring and the selected care plan begin.

Recent Insights

Practical guidance for growing businesses.

Educational resources establish authority, support organic search, and help business owners make informed decisions.

Digital Growth Website

10 Website Mistakes Small Businesses Make

A practical review of credibility, messaging, mobile usability, and conversion issues.

Local SEO

SEO Checklist for Local Businesses

Core steps for improving service pages, location signals, and local search visibility.

Google Business Profile

Why Your Google Profile Matters

How an accurate, active profile helps customers discover and trust a local business.

Strategy

Website vs. Facebook Business Page

Why social profiles support a business website but rarely replace one.

Investment

How Much Should a Small Business Website Cost?

What influences price, scope, quality, integrations, content, and ongoing support.

Conversion

7 Ways to Get More Leads from Your Website

Clear calls to action, focused offers, trust signals, faster pages, and better follow-up.

The Aura Promise

A website should do more than look beautiful.

It should support the way customers discover, understand, trust, and choose your business.

  • Build trust
  • Tell your story
  • Be easy to use
  • Load quickly
  • Be easy to find on Google
  • Convert visitors into customers
  • Grow with your business

That is why every Aura project combines strategy, thoughtful design, modern technology, and long-term partnership to help businesses succeed online.

Get started

Get more customers finding your business.

Email
studio@aurawebstudio.org
Phone
(317) 210-3868
Serving
United States, Nationwide
Response time
Within 1 business day
Get My Free Website Growth Audit Call (317) 210-3868
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Choose a topic for a quick answer. Connect this panel to your preferred live-chat or AI service before launch.

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